Blog

Blog

Sustainable Social Media & Real Estate

The real estate landscape is one of the business sectors that is most impacted by the rise of the information age. Realtors no longer own all of the information. Smart realtors recognize this, and are doing what they can to build trust and begin to have an online presence. I see social media having a tremendous impact on the way they do business…Continue Reading

All You Really Need to Know About Sustainable Social Media You Learned in Kindergarten Pt. 3 – Listen!

The most important thing that you can do to implement a successful strategic Social Media strategy in your organization is to listen. One of the first lessons that I learned when I started integrating into a social setting in Kindergarten is that it wasn’t all about “me” any more. I had to learn how to listen to other people’s needs. This is a challenge! It’s a challenge in our personal lives, and it’s a challenge in business. In our personal lives it makes sense. In today’s tight market, it’s hard for organizations to say “okay let’s spend some resources listening to what other people have to say.”Continue Reading

Technological Solutions to Complex Challenges

I have just gotten back from a great class session at Antioch and wanted to share some of the interesting stuff that we talked about tonight. Our course focuses on “Green IT” challenges, and tonight we talked about the IT challenges a multi-generational workforce presents. We had a conference call with Rob Salkowitz, author of…Continue Reading

Linkability

Linkability

Linkability – As the online world grows up, websites are becoming places to hold a conversation rather than a one-way hose of information.Continue Reading

Social Media Kindergarten – Be Creative! (Part 2)

Social Media marketing, much like kindergarten, allows you to stretch your creative limits. It’s okay to try new, exciting, and different things! You never know where you are going to end up. You have a blank canvas, and can choose to push yourself to try something out of the ordinary.Continue Reading